The Plastic Bottle Design of Drink for Teenagers

Authors

  • Yun-Yun Wu
  • Jenn-Yang Lin

DOI:

https://doi.org/10.6977/IJoSI.201406_3(1).0003

Abstract

   For these years, the drink become popular than before. For the kinds of drink are multiple, the drink market is also competitive. The drink itself and the package is also multiple. Beside, the package are also cared by the customers. As we know the teenagers have a drink every day. For this reason above, both the drink and the package effect the teenagers’ choice of their purchasing motivation. Above all, the drink package attracts the customers’ eyesight best. In this paper, we try to have a discussion upon it, the drink package.

    This paper aims at discussing the influence of form image toward drink package for teenagers. We hope this paper could offer a suggestion for the drink business and package designers in the future. The research methods include information discussion, phrase discussion, questionnaire and statistic analysis and suggestions. In this paper, we collect a hundred phrases toward plastic bottles’ form and finally we pick up 30 terms to discuss the suitable terms of form for the teenagers. By the questionnaire, we find the phrase choice of drink package for teenagers are shown as following, creative, new fashion, delicate, unique and vivid, then the terms of rough, ugly, rugged and dull are not popular. Therefore, in this paper, we try to find the result of questionnaire and phrase analysis of form image toward drink package for teenagers show the trends, simple and delicate of fluid. By the way, we apply these results and make them to be the design reference toward plastic bottles. Besides, we hope to apply some suitable designs to the form of drink package and also accompany with the customers’ favorite drinks. For this reason above, we do believe the customers’ desire will grow up and also help the drink business have a positive improvement.

Author Biographies

Yun-Yun Wu

Department of Creative Product Design, College of Arts, Nanhua University, Chiayi, Taiwan

Jenn-Yang Lin

Department of Creative Product Design and Management, Far East University,Tainan, Taiwan

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Published

2015-08-04

Issue

Vol. 3 No. 1 (2014): International Journal of Systematic Innovation

Section

Regular full papers

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