AccScience Publishing / IJOSI / Online First / DOI: 10.6977/IJoSI.202606_10(4).026110022
ARTICLE

Reciprocal Prompt Co-Adaptation with GPT-4 for entrepreneurship education

Qinjie Shen1* Salin Pituksung1 Lakkamol Atsawamaitree1 Panupong Pituksung1*
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1 Department of Bachelor of Business Administration, International College, Raffles International College Bangkok, Samut Prakan, Thailand
Received: 10 March 2026 | Revised: 5 June 2026 | Accepted: 22 June 2026 | Published online: 8 July 2026
© 2026 by the Author(s). This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution -Noncommercial 4.0 International License (CC-by the license) ( https://creativecommons.org/licenses/by-nc/4.0/ )
Abstract

Generative artificial intelligence (AI) is increasingly used in education, but its role in the development of an entrepreneurial mindset remains underexplored. We propose Reciprocal Prompt Co-Adaptation (RPCA), a closed-loop human–AI scaffolding framework that supports the development of an entrepreneurial mindset through iterative prompt refinement between students and GPT-4. In this framework, “reciprocal” refers to interaction-level adaptation: students provide ratings and reflections, and the system revises prompts and coaching strategies accordingly. It does not imply that GPT-4 learns in the human sense or updates its model parameters. Unlike static or one-sided adaptive systems, RPCA integrates three components: (i) a prompt alignment module that incorporates student ratings and reflections through meta-prompting, (ii) an entrepreneurship-specific reward-shaping engine inspired by reinforcement learning from human feedback, and (iii) a confidence tracking layer that adjusts scaffolding and challenge based on textual, behavioral, and brief self-report signals. In an eight-week randomized experiment with 120 Thai undergraduates across four conditions, namely RPCA, static templates, adaptive prompting, and human–AI hybrid, RPCA produced significantly larger pre-to-post gains in opportunity recognition, risk propensity, and creative self-efficacy compared with all baseline conditions. It also achieved higher session-level prompt relevance and faster convergence to effective prompts. An embedded ablation study further suggested that removing reward shaping reduced advantages in opportunity recognition and creative self-efficacy, whereas removing confidence tracking reduced creative self-efficacy and perceived prompt quality. To support transparency and replicability, the interaction protocol, rubric-guided scoring criteria, and illustrative examples of prompt revision are specified in the appendices. These findings provide initial evidence that off-the-shelf large language models, when embedded in structured, feedback-driven tutoring protocols, can serve as adaptive, dialogic scaffolds rather than static content providers, offering a scalable approach to supporting the development of a nonlinear mindset in entrepreneurship education.

Keywords
Entrepreneurship education
Entrepreneurial mindset
Human–artificial intelligence interaction
Large language models
Prompt engineering
Creative self-efficacy
Funding
None.
Conflict of interest
The authors declare that they have no competing interests.
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